Elon Musk’s Twitter Monetization
Elon Musk’s Twitter Monetization : Tech magnate Elon Musk’s social media behemoth Twitter initiated compensation for creators using advertisement revenues for the very first time. Several influential individuals have disclosed this groundbreaking development; however, not every user qualifies for remuneration through this platform.
Ian Miles Cheong, Benny Johnson, and Ashley St. Claire, recognized as prominent figures in the far-right sphere, unveiled their Twitter income before the microblogging site unveiled its monetization announcement.
“Remarkable. Elon Musk spoke the truth. Content monetization is a reality,” posted a user named End Wokeness, boasting a staggering 1.4 million followers, while showcasing earnings exceeding $10,400.”
Wow. Elon Musk wasn’t kidding. Content monetization is real. pic.twitter.com/XfkdIuJS16
— End Wokeness (@EndWokeness) July 13, 2023
Individuals who have enrolled in Twitter Blue and have achieved more than 5 million tweet impressions per month for the preceding 3 months are eligible for compensation.
Elon Musk, who holds the positions of CEO at SpaceX and Tesla, stated that a sum of $5 million will be disbursed in the initial phase, accumulating from February onwards.
This initiative is exclusively accessible in nations where Stripe, a payment platform, facilitates financial remittances.
Brian Krassenstein, an author with approximately 750,000 followers, asserted that Twitter remunerated him with $24,305.
Money received from:
- George Soros - $0
- The DNC - $0
- Hillary Clinton - $0
- The Biden Campaign - $0
- Elon Musk - $24,305
- Profiting off of people calling me a “groomer” “communist” and “grifter” despite never asking anyone for money: PRICELESS
I will never tweet for… pic.twitter.com/8UUrCyaIJP
— Brian Krassenstein (@krassenstein) July 13, 2023
SK, a different content producer with approximately 230,000 supporters, reportedly accumulated $2,236 through Twitter; Benny Johnson, a political analyst boasting 1.7 million followers, declared his earnings to be $9,546.
As per Ashley St. Clair, a writer for Babylon Bee, her total earnings amounted to $7,153.
Who will not benefit from Twitter monitisation?
As per Twitter’s guidelines for monetization, any form of sexual content cannot be monetized, including “pyramid schemes or get-rich-quick schemes, violence, criminal behaviors, gambling or drugs and alcohol.”
In a blog post, Twitter stated that the advertising revenue share for creators would be determined based on the number of replies to their posts and monthly impressions.
According to a report by the Washington Post, some nonpolitical contributors expressed dissatisfaction with the company’s lack of transparency regarding the program’s rollout.
On Thursday, Matt Navarra, a social media strategist who manages the tech-focused newsletter and community Geekout, shared, “My tweets have generated hundreds of millions of impressions for Twitter every year.”
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“I’ve been on the platform for over 15 years, and it’s disappointing that there is no payout coming my way. Despite all the content I’ve contributed, Twitter has never directly generated any income for me.”
This development follows closely after Musk’s Twitter faced intense competition from its rival Threats, owned by Meta. Threats witnessed millions of sign-ups within hours of its launch.